What is Ingredient list order?
Ingredient list order (INCI)
Ingredients are listed from highest to lowest concentration.
Short answer
Fragrance or essential oils hiding in the first half of a sensitive-skin product.
Ingredient list order when buying a skin care
Ingredients are listed from highest to lowest concentration.
Why it matters: If a hero ingredient is near the end, it's only there for the label claim, not results.
Look for: Fragrance or essential oils hiding in the first half of a sensitive-skin product.
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